Showing posts with label social media. Show all posts
Showing posts with label social media. Show all posts

Wednesday, 19 August 2009

some very interesting statistics about the social media - article reviews

This video on youtube has been put up for a few days already, and many people have talked about it! Here is the original blog post, and below are some of the interesting statistics about the social media and the impact it has on people/the world/what is going on!

Statistics Show Social Media Is Bigger Than You Think

Is Social Media a Fad or the biggest shift since the Industrial Revolution? Welcome to the Social Media Revolution: watch the 4:23min movie with some cool statistics about the social media revolution, like:
  • # Wikipedia has over 13 million articles…some studies show it’s more accurate than Encyclopedia Britannica…78% of these articles are non-English
  • # There are over 200,000,000 Blogs
  • # 34% of bloggers post opinions about products & brands
  • # 24 of the 25 largest newspapers are experiencing record declines in circulation because we no longer search for the news, the news finds us.
  • # Successful companies in social media act more like party planners, aggregators, and content providers than traditional advertiser
  • # In the near future we will no longer search for products and services they will find us via social media
Continue to read these statistics(I have just selected some of the most interesting ones) - Statistics Show Social Media Is Bigger Than You Think - via the socialnomics weblog online

Tuesday, 18 August 2009

why comment on others' blogs AND measuring social media - article reviews

There are many articles online about the pros and cons of commenting on other people's blogs - here are 6 Vital Reasons to Comment on Other Blogs.
  1. Comments help build your online presence
  2. Develop professional relationships
  3. Enhance your site’s brand
  4. Grow your credibility
  5. Create links to your site
  6. Build your page rank
Basically: why not treat this, the commenting on other blogs, as a serious matter that can help you toward your goal? Make sure that you take the time to make each comment genuine and credible. Don’t start spamming other bloggers with junk! Continue to read this article online - 6 Vital Reasons to Comment on Other Blogs.

On the other hand, when one gets into the social media realm, he tends to measure the success/events with the wrong measuring stick - The Five Biggest Mistakes in Measuring Social Media.
  1. Big Mistake No. 1: Assuming Your Fans/Followers Will See a Post
  2. Big Mistake No. 2: Failing to Account for Overlap Across Networks
  3. Big Mistake No. 3: Failing to Count Clicks
  4. Big Mistake No. 4: Disregarding Search
  5. Big Mistake No. 5: Focusing on Followers
Author's TIP: Pay very close attention (and make a note of) the people who respond to the things you post up: the people who comment, retweet, or engage in discussions. Those people are the most valuable subset. Read the whole article online here: The Five Biggest Mistakes in Measuring Social Media.

Friday, 14 August 2009

Don't kill a community online AND collaboration tools

Instead of "do's and don't's", the people at socialmediatoday thought of How to Kill A Community in 10 Easy Steps - by reading this, you'll realize some principles about the online communities - how to keep your community alive and thriving OR the top 10 ways to (inadvertently) to kill an online community.

How to Kill A Community in 10 Easy Steps
  • 1) Launch your community without a beta group.
  • 2) Throw feature-spaghetti at the wall and hope something sticks
  • 3) Don't "feed" your community once it is open.
  • 4) Don't use off-line outreach and engagement techniques.
  • 5) Assume size is THE critical differentiator.
  • 6) Try to monetize the community at every opportunity.
  • 7) Hire any staff who are on-the-bench to moderate the community.
  • 8) Don't have a newsletter or steady, predictable communication to members.
  • 9) Don't evolve the community based on member feedback and suggestions.
  • 10) Measure meaningless metrics that make you look good.
Maybe these principles sound cryptical.... - to find out more - to actually find out what the author meant by it - visit the How to Kill A Community in 10 Easy Steps article online.

On the other hand, there are many collaboration tools online, so here are some highlights - some great free tools for connecting and sharing with others(via missiontolearn).

15 Free Online Collaboration Tools and Apps
  • Keep and Share
  • Wridea
  • Writeboard
  • Twiddla
  • Spicebird
  • Stixy
  • ReviewBasics
  • EditGrid
  • ooVoo
  • Palbee
  • GroupTweet
  • Edmodo
  • SimplyBox
  • Mikogo
  • Vyew
All these online tools are introduced in this nice article about 15 Free Online Collaboration Tools and Apps - read it online.

Tuesday, 11 August 2009

Social media Optimization - revisited rules, and the power of social media - case study

Below are 2 articles tweeted and re-tweeted a lot these days, that deal with social media - one is a review of some principles of the Social Media Optimization and the other has more observations about a case study of social media marketing.

  1. Increase Your Linkability
  2. Make Tagging and Bookmarking Easy
  3. Reward Inbound Links
  4. Help Your Content Travel
  5. Encourage the Mashup
  6. Be a User Resource, Even if it Doesn’t Help You
  7. Reward Helpful and Valuable Users
  8. Participate
  9. Know How to Target Your Audience
  10. Create Content
  11. Be Real
  12. Don’t Forget Your Roots, Be Humble
  13. Don’t Be Afraid to Try New Things, Stay Fresh
  14. Develop a SMO Strategy
  15. Choose Your SMO Tactics Wisely
  16. Make SMO part of your process and best practices
Read the entire article about the Social Media Optimization here.


Some good ways to measure social media marketing are:
  • Visitors
  • Leads
  • Backlinks
  • Tweets (Twitter)
  • Blog Postings
  • News Articles & TV
In order to promote something via social media you need at least two factors:
  1. Great Content
  2. Social Media Marketing Guru
Read the entire article, which contains a good case study of the Social Media Marketing, here.

Friday, 24 July 2009

about the article lists on stefanm on wordpress.com

I truly apologize for not writing on this blog for a while, but "I'be been busy", as they say. Check out the Cool Articles and the Social Media Article series on my other blog! Though I dodged the twitter thinggie for a while, eventually I gave in to so many of my friends who use it, and I'm on twitter also, writing every day about stuff, especially about website design, website programming, SEO, internet marketing, interesting stuff....(I hope).
Now about the collection of the articles in my link collection(there's also an archive of cool articles/twitter-facebook related ones): There are so many sites out there that write about interesting things related to different niches, and I was thinking to compile them, even to express an opinion about them, and list them! This becomes a more difficult task as the list of such sites increases. Some of them are:
and many others! Anyways, since so many other people on twitter and their blogs mention these articles, I was thinking even to introduce the most interesting ones of them here, on this blog, with a few words, at least with their main topics. Believe me, some of them are really interesting!